About us
Roota was born out of my own frustration — I loved my hair, but those few stubborn greys always showed up at the worst times. As a busy woman in her 40s, I wanted a quick, clean solution that didn’t feel messy or harsh. So I created Roota: a simple, no-fuss way to feel polished in seconds. It’s made for women like me — who still want to feel confident, fresh, and in control.
Roota™ 2.0 : hair dye comb for gray hair
Roota™ 2.0 : hair dye comb for gray hair
FAQ
Can it be used on all hair types?
Can it be used on all hair types?
Yes, absolutely. Whether you have fine, thick, straight, wavy, or curly hair, our Hair Dye Comb Pen works on all textures.
How long does it last?
How long does it last?
The color lasts until the next shampoo. It's a perfect temporary solution for quick touch-ups.
Is it easy to apply?
Is it easy to apply?
Very easy! Simply twist the stick, apply directly to the roots or gray strands, then gently comb through with the built-in comb.
Is it wash-resistant?
Is it wash-resistant?
No, the color washes out. This allows you to change your look or adjust the shade without a permanent commitment.
Does it really cover gray hair well?
Does it really cover gray hair well?
Yes, it effectively covers gray strands, even in stubborn areas such as the temples or very visible roots.
What is the delivery time?
What is the delivery time?
Delivery takes between 7 and 12 days.